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Call Riz — 321-945-1178
Real Estate · Clermont / Orlando, FL

Saffiya Baksh Homes FL

A Meta ads engine built to generate relocation leads from northern US states — AI-produced creatives, an optimised landing page, and a two-reel content cadence keeping the brand visible between campaigns.

Ads Engine Content & Social
Saffiya Baksh Homes FL
Pillar 01 — Ads Engine

A lead machine built for relocation buyers.

Saffiya needed a consistent flow of qualified leads from people actively planning a move to Central Florida. We built a full Meta ads system — campaign structure, targeting, AI-produced video creatives, and an optimised landing page — that brought her cost per lead competitively low against an industry where most agents spend multiples of that.

The landing page.

The entry point for every ad click — built to convert a cold prospect who's considering a major life move. Emotional headline, social proof, family story, and a low-friction multi-step survey that captures contact details before the visitor feels like they've given anything away.

move.albakshflorida.com

Creatives that don't go stale.

Ad creative has a shelf life. When click-through drops and cost per lead climbs, it's a signal — not a problem. We monitor performance weekly and refresh the creative before fatigue costs real money. One refresh per month included. Additional creatives scoped separately.

Creative A
Creative B
Creative refresh
Creative A CTR: 3.8% CPL: $22.10 Fatigued — replaced
Creative B CTR: 4.6% CPL: $17.30 Active — performing

One creative refresh included per month. Additional refreshes scoped separately.

Pillar 02 — Content & Social

Two reels that keep the brand alive between campaigns.

AI-produced reels scripted and edited around Saffiya's brand — lifestyle content that meets a relocating buyer in their feed before they're ready to talk to an agent. The same creatives that run as paid ads also run as organic content, doubling the value of every production.

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