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Pillar 05

Put your best work in front of the right people.

Paid ads that are built to convert, actively managed, and designed around your business — not set and forgotten. Meta ads done for you, start to finish.

What's Inside This Pillar

Two services. One system.

Ad System Setup

Landing page, ad creatives, and everything needed to launch a Meta campaign that's built to convert from day one.

From $1,500 View Details + Pricing →

Ad Management

Active Meta campaign management — creative updates, performance tracking, and bi-weekly reports. Your ads stay sharp while you stay on the job.

From $600/mo View Details + Pricing →

Organic reach builds slowly. Ads put you in front of people today.

Boosted Post
Apex Shield Roofing

Call us today for a free estimate! 🏠

Reach: 847 people Leads: 0 Cost per lead: —
Boost Post
Ad System Setup

apexshield.com/free-inspection

Storm season is coming. Is your roof ready?

Reach: Targeted audience Leads: 0 Cost per lead: $31.40
Learn More →

Same contractor. Same budget. Different setup.

The Problem with Most Contractor Ads

Most contractors who've tried ads have the same story — they boosted a post, spent $200, got nothing, and wrote it off. That's not a paid ads problem. That's a setup problem. Boosted posts aren't campaigns. A properly built ad system with a real landing page, tested creative, and active management performs completely differently.

Why it matters: bad experiences with ads usually mean bad execution, not a bad channel.

What Done-For-You Actually Means

You don't touch Ads Manager. You don't write copy. You don't figure out audiences or budgets or what's working. We build the system, launch it, monitor it, and update it based on what the data shows. You get a report. You keep running your business.

Why it matters: ads work when someone's actively managing them. That's the whole service.
Weekly Report Apex Shield Roofing
Cost Per Lead $47.20 ↓ 61% Down from $47 at campaign launch — optimized over 6 weeks.
CTR 0.8% ↑ 300% Up from 0.8% — creative and audience both contributing.
Leads This Month 0 vs 3 last month 8x increase from month one — system is working.
Week 1 Week 2 Week 3 Week 4 Week 5 Week 6
This week: CTR up 0.4% — audience tightened, new creative live

Hover over for results details.

Ads work best on a strong foundation.

Paid ads send people somewhere. If that somewhere is a slow website, an incomplete Google listing, or a social profile with three posts — the ad spend is wasted. We recommend having a website, brand, and basic online presence in place before running ads. If you're not there yet, we can help you get there first.

For contractors who are ready to generate inbound leads on demand.

You have a solid operation. Your work is good. You just need a consistent flow of new leads that doesn't depend entirely on referrals or word of mouth. Paid ads, done right, is how you get there.

This is right for you if:

  • You've tried boosting posts before and got nothing from it
  • You want inbound leads without waiting months for SEO to kick in
  • You're ready to put a real budget behind a system that's built to convert
  • You want someone else handling the campaign so you can focus on the work
  • You're tired of competitors showing up in front of your customers while you don't
Ready to Run Real Ads?

Get a free website audit.

I'll review your current digital presence and tell you exactly what needs to be in place before ads make sense — and what kind of campaign would work best for your business.

Get Your Free Website Audit 30 minutes. Honest feedback.